Craft the
ultimate
game plan
Each month, we align on strategy and set the direction for the next 30 days. The stories to tell, the people to feature, and why it matters.
Employer Brand
Content Program
Behind the camera for
The Problem
Even organisations with strong cultures can be invisible in the market. It's not that they don't care. It's that nothing turns their people and culture into consistent visibility.
You know what it feels like to work here. The market doesn't.
Top candidates choose what they already recognise. If you're not visible, you're not in the conversation.
They probably do. They look better because they're more visible.
Content competes with everyone's day job. So it gets done when there's time. Which usually means it doesn't.
The Answer
Great stories already live inside your organisation. The program turns them into ongoing content.


















The Framework
This is not a campaign. It's not a one-off project. It's an ongoing content system.
Each month, we align on strategy and set the direction for the next 30 days. The stories to tell, the people to feature, and why it matters.
We fit as many stories as possible into a single shoot day, capturing what it's really like to work at your organisation.
Your first video is delivered within five days, ready to post. From there, visibility builds and compounds over time.
What's Included
One retainer, one system, one team that owns the whole thing. No hidden costs, no scope creep.
Monthly Strategy
A monthly session to plan the stories, the people and the content for the month ahead.
Pre-Production
Locations, people and schedules locked in upfront, so the shoot day runs smoothly.
Production
A dedicated production day led by a director and cinematographer capturing both cinematic and mobile content.
Post-Production
All edits and outputs included.
No revision caps. No hidden costs.
No compromise on craft.
Client Portal
Your personalised client portal for every asset we produce. All your schedules, masters and files organised in one place.
Cadence
A steady flow of content, month after month, without draining your team's time.
Success, Defined
Success is when the right candidates already want to work with you before they apply.
Case Study · REA Group
Great Place to Work® · Best Workplaces™ in Australia 2025
Unfiltered Client Feedback
These aren't testimonials we asked for.
They're real messages from clients, sent in the moment.
Answer two quick questions, then pick a time that suits.
We'll walk you through how the program works and
what it could look like for your organisation.






